Promotions & Advertising Administrator

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.

Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well-being. Specific benefits—such as day-one medical coverage, 401(k) matching, and annual performance bonus—may vary by position. Paid time off is earned according to the local policy and increases with the length of employment.

Click HERE to discover how we empower team members to grow, thrive, and advance in their careers.

• Responsible for providing guidance to Marketing Specialists. Supports and administers operational goals and monitors achievements of performance and profit objectives.
• Adheres to scheduling and coordinates with manager any scheduling concerns, with attention to guest satisfaction.
• Manages job traffic to ensure timelines are met and projects are completed within budget. Identifies and escalates issues to keep deadlines on schedule.
• Develops, coordinates and executes all retail promotions, direct mail promotions, entertainment acts, and special events to target retail and database customers while supporting compliance to departmental budget.
• Responsible for the successful and timely execution of advertising campaigns and planning advertising projects.
• Supports the efforts and projects of the Marketing department and properties as requested.
• Serves as a liaison between internal departments and all supporting departments.
• Generates status reports and distributes as necessary. Creates ad-hoc reporting as needed.
• Assists with implementation of the social media content calendar.
• Manages relationships with outside vendors to ensure timely, accurate, and cost-effective production campaigns. Communicates concerns to Manager.
• Responsible for inputting and managing job requests in the project management system.
• Responsible for project management in the advancement in guest service technologies, including iViews, Paltronics displays, kiosk games, etc., working with IT and outside vendors to deliver solutions that enhance the guest experience.
• Assists with photo and video content for timely posting on organic social media sites.
• Attends property events and activities to gather content (including evening and weekend events if necessary).
• Maintains and updates website content in collaboration with Corporate Marketing.
• Coordinates internal support related to each special event, promotion, or entertainment for all appropriate departments; coordinates with necessary Team Members and/or departments to properly fulfill all printed material requirements for promotions, special events, entertainment, and VIP parties.
• Analyzes the effectiveness and success of promotions, special events, and entertainment and VIP parties. Reports issues or concerns to Manager. Provides input for improvement.
• Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs.  Ensures customer service standards are followed by all team members and addresses issues as they arise.
• Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to management.
• Maintains strict confidentiality in all departmental and company matters.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Must be at least 21 years of age.

• Associate degree (A.A.) in Marketing, Advertising, Communications or related area; minimum of two years in advertising or client services; or equivalent combination of education and experience. Previous experience in hospitality industry and resort setting preferred.
• Must have technical proficiency and knowledge in Microsoft Applications (Word, Excel, PowerPoint, and Outlook)
• Must have demonstrated ability to drive toward results.
• Strong client interface and presentation skills preferred.
• Must be able to work all shifts including holidays, nights, and weekends, as business needs dictate.
• Ability to write reports, business correspondence, and procedure manuals.
• Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.  Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
• Must have the ability to interact with guests, staff and colleagues and resolve problems and conflicts in a diplomatic and tactful manner.
• Must be able to obtain a Gaming Permit. Must successfully complete ServSafe Alcohol training certification course. 

We’ve grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via ESPN BET™ and theScore Bet Sportsbook and Casino®.

Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet. 

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Equal Opportunity Employer